Identity and packaging design for specialty beer gift-set targeted toward women in their twenties and thirties who have yet to discover the beauty in a crisp glass of beer. Labels, chalice pad-print and box for gift-set designed to stand apart from other beers and to appeal to female consumers.
Nameplate design, layout & copy setting for monthly publication paying homage to vintage sixties art and style. Targeted toward fashion enthusiasts who visit large magazine sections in lieu of purchaging those at the check-out stand. Clean layout juxtaposed with bright colours reflect sixties mod and seventies new wave style.
Art direction and copywriting for magazine advertisement illustrating Cougar Town's ability to poke fun at itself. Targeted toward current viewers who have discovered there is more to the television series than there — at first — appears
Photo composite and copy writing for magazine advertisement demonstrating the urgent threats and effects of global warming. Targeted toward male sports enthusiasts who admire professional athletes for their physical and mental strengths & who look to them for inspiration and trends.
Student marketing project for True Confections — a local restautant that serves quality desserts that are baked fresh daily using real homestyle recipes. Logo and website redesign, a three magazine ad campaign & phone application button designed to inspire feelings of warmth, comfort and desire reminiscent of a true dessert experience.
Three vector illustrations of a woman and her cat experiencing the sights and atmosphere of Paris, London & Venice. Targeted toward female cat owners who wish they could take their favourite felines with them on all their travels. Also demonstrates adaptability of design & ability to tell a story through simple illustations.
Submission for magazine advertisement celebrating John Fluevog's 40th anniversary 'Truth' shoe series. Vector illustration of a young bird who is not able to rest until he has found his place in the world, representing the designer's journey into his own unique truth in shoes.
Vector illustrations for a series of heart warming greeting cards that may be enjoyed by both close friends and acquaintances. Targeted toward young women who value holiday celebrations and who refuse to attend a party empty handed.
Celebrating a stylish young couple's upcoming nuptials in tropical Mexico. Custom illustration and copysetting for destination wedding invites.
Copyright © 2011 Jasmine Habart